Channel Planning That Drives Agility And Profitability

Maximise performance and customer satisfaction by designing, testing, and optimising your route-to-market strategy. ADAMS Intelligence SCM gives you complete visibility and control over every channel and scenario, with zero guesswork.

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Control On Items By Channel

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Fewer Manual Errors On Pricing & Promotion

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Visibility On Channel Sales Performance

What You’ll Achieve

Plan smarter, respond faster, and execute with precision across every channel.

How Adams Delivers Results

Shape, test, and deploy smarter distribution strategies with one intelligent platform.

STRATEGIC
CAPABILITIES

ADVANCED
OPTIMISATION LEVERS

PERFORMANCE
OUTCOMES

Channel Prototyping

Prototype and compare strategic and tactical channel configurations using real-time data.

Demand Alignment

Align product placement and channel strategies to market demand and customer needs.

Operational Agility

Streamline process flows, improve agility, and respond quickly across regions.

Channel Simulation

Simulate alternative channel models to identify lower-cost, higher-performance structures.

Pricing Consistency

Ensure consistent and error-free pricing across all channels using automated rules.

AI Optimisation

Apply AI-powered tools to optimise route planning and distribution logic.

Revenue Optimisation

Maximise revenue by matching products to the right channels.

Delivery Performance

Reduce delivery delays and improve customer satisfaction.

Cost Efficiency

Minimise cost and waste in route-to-market operations.

Margin Protection

Protect margins and build trust through pricing accuracy.

Platform Modules

P P
Route Planning
P P
Omni-Channels
P P
Channel Strategies
P P
Channel Prototyping
P P
Inventory Planning

Use Google-powered route optimisation to plan by visit frequency, date, or sequence, boosting operational efficiency.

Gain real-time visibility and performance insights across all active channels.

Evaluate alternative channel strategies and determine the most effective scenario for each region.

Design and test new channel models and rollout strategies before going to market.

Ensure inventory aligns with each channel’s needs for seamless execution.

Route Planning

Use Google-powered route optimisation to plan by visit frequency, date, or sequence, boosting operational efficiency.

Omni-Channels

Gain real-time visibility and performance insights across all active channels.

Channel Strategies

Evaluate alternative channel strategies and determine the most effective scenario for each region.

Channel Prototyping

Design and test new channel models and rollout strategies before going to market.

Inventory Planning

Ensure inventory aligns with each channel’s needs for seamless execution.

What This Means For Your Teams

INDUSTRIES THAT BENEFIT MOST

Channel Planning is critical in industries with complex distribution and dynamic route-to-market structures:

FMCG & Distribution

FMCG & Distribution

Retail & eCommerce

Retail & eCommerce

Pharmaceutical Logistics

Pharmaceutical Logistics

Consumer Electronics

Consumer Electronics

CONNECTED MODULES

Channel Planning operates as part of the broader ADAMS Intelligence infrastructure, integrating seamlessly with:

See It In Action

Experience how you can simulate, plan, and optimise your channel strategy from a single intelligent control tower.

Let’s Talk.

Whether you’re exploring ADAMS for your business, requesting a demo, or reaching out for support, we’re here to help.
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Powering real-time execution across Southeast Asia’s supply chains.

Powering real-time execution across Southeast Asia’s supply chains.